Metro Monitor News Tracker Report

Metro Monitor
DVD and Streaming Video News Clips TV-Radio-Internet Monitoring | Media Intelligence Services   Phone: 800-861-5255    
 
 
1,2. TV
WBZ-CBS  Television   Market: Boston-Manchester, MA (7)
WBZ News
Mar 15 2014 05:30AM ET 
 
[5:56:50 AM]  These next athletes will either inspire you or make you feel pretty lazy. The Reggie Lewis Center is hosting the USA Masters Indoor Track Championship this weekend, and age is no barrier. We met competitors who are 60, 66, and 80 years old. Leland McPhie has them all beat.  He's competing in four events this weekend at the age of 100. | Video | Video
 
Nielsen Audience:  26,580 
Ad Value:  $550 
Calc Ad Value:  $568 
Calc Publicity Value:  $1,705 
 
3. TV
WBZ-CBS  Television   Market: Boston-Manchester, MA (7)
WBZ News
Mar 14 2014 05:30PM ET 
 
[5:53:32 PM]  The next story coming up, proof you are never too old to stay active. Coming up in a moment, athletes in their 80s, 90s, even 100 years of age competing in this year's Boston Masters Track and field event. Here's Lisa with a look at what's coming up at 6:00. You are always a contender, my friend. | Video
 
[5:56:47 PM]  This is a story that absolutely, positively, 100%proves the adage that you're never too old. How about a USA Track and Field Championship where competitors are as old as 100. Jim Armstrong shows us, it's happening all weekend right here in Boston. Reporter: it's the USA USA Masters Indoor Track Championship. "I'm 100 years old." Reporter: Leland is a member of the SoCal Track Club in San Diego competing in four events. Today it was the men's weight throw. A little wobbly, but he did it. "It keeps me alive."  Reporter: 920 athletes are competing this weekend from ages 30 to 100. Reporter: "My goal is to get everybody in shape in America that's over 50 years of age." "We have 47 world champions here to regular everyday Joe and Marys. Reporter: they are competing in a full range of indoor track events. It's the competition. It's the only sport, I feel, that you have that head-to-head competition. For so long into your age groups. Reporter: next week, many of these jumpers, vaulters, and runners go to the world Masters Championship in Budapest. You always want to get to the next age group. Once you get to 100, that's the one you want to be in. Jim Armstrong, WBZ Nnews. You can watch all of the action at the Masters Championship tomorrow and Sunday at the Reggie Lewis Track. Admission is free. | Video
 
Nielsen Audience:  109,011 
Ad Value:  $1,200 
Calc Ad Value:  $5,160 
Calc Publicity Value:  $15,480 
 
 
 
4. TV
WBZ-CBS  Television   Market: Boston-Manchester, MA (7)
WBZ News
Mar 14 2014 12:00PM ET 
 
[12:27:22 PM] And what athlete in their 80s, 90s, and even 100 years old competing in the Boston Masters Track and Field. That will happen at 5:00. I can't wait to see it. | Video

Nielsen Audience:  83,912 
Ad Value:  $650 
Calc Ad Value:  $217 
Calc Publicity Value:  $650 
 
5. TV
WFXT-FOX  Television   Market: Boston-Manchester, MA (7)
Fox 25 News at 10
Mar 14 2014 10:30PM ET 
 
[10:36:04 PM]  Coming up a track runner going strong he's competing nationally and oh, by the way, he's 100 years old. The story is ahead at 10:00. | Video
 
Nielsen Audience:  90,224 
Ad Value:  $2,000 
Calc Ad Value:  $600 
Calc Publicity Value:  $1,800 
 
6. TV
WFXT-FOX  Television   Market: Boston-Manchester, MA (7)
Fox 25 News at 10
Mar 14 2014 10:30PM ET 
 
[10:58:39 PM]  Sorboni. That is Leland, and yes, he just turned 100 years old and he's still competing nationally. The USA Masters Track Indoor Championship is in Boston this weekend. Hundreds of athletes are there competing, and he represents the Southern California Track Club. He is entered in the high jump, shot put, weight throw and superweight throw. He is expected to set world records in at least one of those events. | Video
 
[10:59:21 PM] He was with a sheriff's department out of San Diego. The man is just an incredible human being. He has been setting track and field records since 1937. So keep track and field records since 1937. Hope when I'm 100 ... I hope I get to be 100. Isn't that incredible though. | Video
 
Nielsen Audience:  90,224 
Ad Value:  $2,000 
Calc Ad Value:  $3,267 
Calc Publicity Value:  $9,800 
 
7. TV
WFXT-FOX  Television   Market: Boston-Manchester, MA (7)
Fox 25 News at 6
Mar 14 2014 06:00PM ET 
 
[6:56:00 PM]  The USA Masters Track Indoor Championship is in Boston this weekend. Hundreds of athletes are competing. It is one man though who made it as our something good. 100 years old, Leland McPhie, he's 100 years old and competing nationally. McPhie represents the Southern California Track Club and entered into the high jump, shot put, weight throw and super weight throw. Expected to set world records in at least one of those events and for those who compete alongside this wonderful 100-year-old, they say he's an inspiration. The guy is incredible. I love that. He's been setting track and field records since 1937. Keep going, Leland, you look great. I love that. | Video
 
Nielsen Audience:  35,918 
Ad Value:  $625 
Calc Ad Value:  $1,875 
Calc Publicity Value:  $5,625 
 
 
Report Generated:              20 Mar 2014 19:18:37 UTC
Total Story Count:             7                                                             
Total Audience Estimate:    544,880
Total Calc Publicity Value:  $35,660
 
Portions © 2014 Nielsen Media Research, Inc.
Applicable ratings data contained herein are the copyrighted property of Nielsen Media Research, Inc.
All Rights Reserved.